ADVERTISEMENT FILMS
Introduction:
Brandish produces a variety of advertisement films for marketers & advertising agencies. The creative team at Brandish can provide clients with innovative concepts for advertisement films, which could then be produced by it.. The advertisement films are available in various budgets, and in different formats like film, DV or Digi Beta. The films are usually telecast on television, cinema halls, multiplexes and also in malls.
Types of Advertisement Films Provided:
At Brandish we provide various kinds of advertisement films, ranging from plain low budget films with voice over, to lavishly shot films at international outdoor locations. The concept of the films is based on a clear understanding of the client’s product / service, which is meant to be promoted through the film. Most films are of edits of duration 10 second, 20 second or 30 second and are used for media publicity through satellite TV channels. A complete break down of the film is provided shot by shot for the client, along with references for the look, feel & treatment of the commercial. Post the clients approval, the film is shot & edited. Changes as required by the client are incorporated. If required various dubbed versions are also provided. The final film is delivered on a digi beta master. The typical lead time required to produce an advertisement / commercial film ranges from 15 days to a month. Costs could be saved for the client by shooting in cheaper formats like DV & digibeta instead of on film. Brandish can provide a variety of directors from its panel to direct the advertisement film.
Casting for Commercials / Advertisement films:
The right casting is extremely important for an advertisement film. Brandish believes in casting the most suitable models for an advertisement. It has access to a variety of talent to suit all kind of roles ranging from youth, family, senior citizens and child models. The company is also well networked with casting agents from various parts of the world to source international models. A wide range of stunt directors, choreographers, stylists, dancers, etc. are also accessible for working on Brandish projects.
Locations:
There a various locations that can be used to make a commercial /advertisement film. This could range from bungalows in Pune, green lawns in Bangalore, beaches at Mauritius, desert dunes in Dubai, studios in Mumbai or Hyderabad, high rise buildings in Bangkok or even the snow capped mountains in Manali or Switzerland.
Production Support:
Post production of commercials is done on state of the art editing machines. The editors used are the best in the industry. Special effects & colour correction work is done on the edit as required. Edits of varying durations are then created as per the client’s requirement.
Voiceover & Dubbing:
A voiceover is recorded as per a script which is prepared for a film. The voiceover is a narrative of the film and can be in a male voice or a female voice. The voiceover is available in various languages. If required an advertisement film is also dubbed in various languages.
Cost:
The cost of a film will depend on the above specified factors. Additional charges are applicable for special shoots, tailor made music, location, cast & director. A service tax of 10.3% is applicable on the total cost.